Brand Partners
The strongest brands are built in partnership.
It's how we build brands that people choose, and keep choosing.
We’re a strategy and design studio built for the reality brands live in now. Fast moving. Globally influenced. Culturally sharp. Commercially accountable.
We work side by side with our clients, starting upstream to shape brands across identity, innovation and how they show up in the real world.
We know the rules of every category we work in. And we know when breaking them is where the value is.
The outcome is brands people understand quickly, feel something for, and come back to. Not just attention. Not just awareness. Real connection. Real commercial impact.
What we do – four primary service categories:
Create
New to world (NTW) brand creation with strategic underpinnings, creative originality, and executional know how.
Innovate
Innovation strategies, new product development (NPD) pipeline creation, and packaging design to extend brands to new consumers and occasions.
Renovate
Brand repositioning and visual brand idenntity (VBI) redesign enabling ongoing relevance in market.
Activate
Below the line (BTL) brand activation strategies and implementation through print, digital, and motion design.
How we do it – our services:
Strategy
Opportunity scoping
Trends & insights
Innovation pipeline development
Research stimulus
Brand positioning & architecture
Brand World Definition
Naming, Copywriting, Brand TOV
Design
Visual brand identity (VBI)
Brand World Development
Brand Guidelines
Packaging Design Graphic
Packaging Design Structural
Innovation
Global Travel Retail (GTR) Design
Key Visual Design (KV)
Point of Sale (POS)
Brand Activation & out of home (OOH)
Realisation
CGI visualisation
Motion design
Product & lifestyle photography
Finished Artwork
Print Production Management
Custom Bottle Production Management
The people make Co‑Partnership
Zoe Green
Co-Founder & Chief Creative Officer
Max Harkness
Co-Founder & Executive Creative Director
Brittany Primmer
Agency Director
Nicola Eager
Client Services Director
Alana McMillan
Group Account Director
Eleanor Kilmartin
Strategy Director
Jase Whalley
Strategy Director
Nick Cross
Design Director
Dani Wales
Marketing Manager
Emma Fitzgerald
People, Culture & Business Manager
Jess Lowe
Senior Designer
Ed Graves
Design Realisation Artist
Dylan Larisch-Morgan
Production Manager
Shelly Connolly
Operations Manager
Vanessa Singh
Senior Account Director
Liam Lapsley
Designer
Ziggy
HR Assistant