We are a branding and packaging design agency, dedicated to creating brands worth remembering. Just ask Lobby Boy, Cuvée Sauvage, Mortlach, Apex, Mac and many others.

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The Brook family have been farming Macadamia’s on their farm in the Byron hinterland since the 1980’s. In 2016 they launched Brookie’s Bryon Dry Gin, their first brand devoted to sharing Australia’s finest native ingredients one spirit at a time. Their positioning, ‘It’s in our nature’ talks to their values of rainforest conservation and natural ingredients. But there was another side to their nature…


Mac by Brookie’s is a roasted Macadamia nut and Wattle seed liqueur (essentially the native Australian version of Frangelico).

A versatile little nutter, Mac captures the laid-back easy-going nature of Byron Bay and personality of the local community. “Mix up a little somethin’ somethin’”

‘You and the team should be so proud. We may have the product, story, passion and ideas but the way you brought this to life through the packaging was truly incredible. Hats off to you and the team and hope you’ll be celebrating with a few Mac’s!’

Eddie Brook
Co-Founder. Spiritual Advisor.